Whether you’ve just launched a brand new business and are looking at acquiring certificate lifecycle management for your growing online business or you’re considering whether to renew your digital certificate which is set to expire soon, you’ve come to the right place. As if you continue reading, you’ll be able to learn about why it’s critical for your business to have a current digital certificate.
Why Your Business Needs a Digital Certificate:
To prevent hackers from trying to access your business’ sensitive information:
One of the most significant reasons why it’s important to ensure that your business always has an up-to-date digital certificate is in order to do your due diligence and to prevent would-be hackers from trying to access some of your business’s sensitive information. For example, you don’t want hackers to gain intel on your business’s financial accounts or to be able to hack the log-in codes to your business’ bank accounts.
To safeguard the privacy of visitors to your business’ website:
Another influential reason why you should always ensure that your business has a current digital certificate is in order to effectively safeguard the privacy of visitors to your business’ website. Especially if you process online sales through your website and you want to ensure that your customers’ sensitive data such as their personal details and credit card details aren’t stolen by a less than trustworthy third party.
To increase consumer confidence in your business:
If your potential new customers and current customers see that your business boasts a current digital certificate their consumer confidence in the trustworthiness and legitimacy of your online business should increase dramatically. As savvy online customers often look for digital certificates in order to ensure that each site that they want to visit is secure and that their personal details will remain secure. In fact, some users’ browsers will actually warn them if they try to visit a website that doesn’t have a digital certificate and is a potential security risk or only has an outdated digital certificate.
Keep in mind that if individuals see that your business keeps up to date with its digital security measures, they’ll be far more likely to be interested in doing business with your online company. Who in their right mind would trust a business with their personal details, if the business has no idea that its digital certificate has long since expired? As if a business allows their digital security certificates to expire, it’s unlikely that they’re managing their business well and are likely to be neglecting other facets of their digital business too.
To verify the identities of individuals and businesses during monetary transactions:
Lastly, another key reason why it’s important for businesses to purchase digital certificates is in order to verify the identities of individuals during day-to-day monetary transactions.
So what are you waiting for? Your business definitely has a need for digital certificates and there’s no better time than the present to purchase a digital certificate or to renew a certificate which is due to expire in the next month.
Infographic created by Donnelley
Financial Solutions, a global fintech company